Why didn't I name the brand after myself? For one, I wanted to separate myself as a person from the things I make. And secondly, the logistics of getting any website or social media handle under my name would have been a nightmare considering how common my name is (ex: michellechan234553)!
I came across an untranslatable greek word, meraki which meant to do something with the utmost care and love. It is to craft or perform a task with desire or passion. With that, I knew it was the name I HAD to have. The combination of my name, Michelle and meraki then became Miraki.